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Car Detailing Service Resource
Personalize Your Customers Experience
Take a digital picture of your customer standing next to their car! Let your customer leave your shop with more than just a great detailing job! Take a digital photo of your customers car and feature your shops logo along with it. This is great advertising and your customer will be proud. You can take the digital photo to any copy place or publishing company. If you really want to make a great impression, offer to have your photo made into a poster. When your customer comes back for their copy tell them about a new product or service you are offering.
At the same time you could do up a customer appreciation wall. When you do up a photo or poster for a customer, do a second and feature their detail job on your shop wall. This is a great promotional idea and your customers will love to see their pictures showcased on your shop wall, too!
A Memorable Experience
Give your customer a small gift. As you finish your detailing job, leave a small gift such as a piece of fine chocolate for the men and a single flower such as a rose for the ladies. This goes over like gangbusters!
Handle With Care
After any great detailing job, your customer will love to receive a hand-wash. This tells your customer that you care about their car and their business.
Gift of Appreciation
As your customer must wait for their detailing to be completed, offer them some refreshment. A cold bottle of water or soda is a very nice touch. Such attention to your customers will speak volumes and will leave a good impression so that they will want to return and give referrals.
Immediate Transportation
For your customers who must leave their vehicles behind to be detailed, offer a mode of transportation for their convenience. You can go with a shuttle service or a personal pick-up service. This will be impressive and show you are a professional shop and that you take your customers every need seriously.
In some cases, you may find that the best way to compete with your competition is to not compete at all, especially if they have established a long and trusted reputation with their consumers. A local distributor should offer better pricing than direct factory pricing in most cases. They have all of the colors to work with and can take their time learning until they get it just right. You want people to see your businesses name no matter where they turn. All you really need is the right advice to help you figure out where to start. |