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The Finer Details in Car Detailing - part 1

Interior Car Care

Research proves that body oils on interior surfaces can cause significant life-shortening damage to your car via body oil emission.

Perspiration can be harmful

A customer who jumps into their vehicle during the warmer weather wearing very little can cause serious damage to the interior surfaces of their car, truck or van.

The pH in perspiration is highly acidic and can damage a vehicles interior surface coatings, including:

Leather steering wheel covers
Shift knobs
Door panels
Arm rests

Remind your customers, often, of the potential for damage. This should motivate more frequent cleaning to safeguard high-risk areas.


Inform Your Customers

Your customers will appreciate understanding the full need for quick, convenient interior care. Once this is understood, inform them of the non-basics in car care.

You can assemble a package of after-care services. This will identify and then meet the unique needs of your customers. Offer this as a value-added price.



Vinyl Interior Detailing

A heat-weld method of vinyl interior work will yield the best results. This is a unique vinyl fusion process that re-grains or re-textures the repaired area. This process is so effective that it produces practically invisible results.

In order to achieve the desired heat-weld method in interior work, the detailer must first master the technique of color matching. Interested detailers can learn of this process using color matching guides and training videos. As far as detailing goes, this skill is a valuable one to have!


Stain Cleaning

Removing stains is a big part of car detailing.

Common and troublesome stains on the interior, carpet and seats, include:

? oil
? grease
? butter
? vegetable oil
? margarine
? cosmetics
? blood

Always use a neutral soap or neutral products with a pH of 7. You will avoid a chemical reaction with this soap.

Your best choice in cleaning solutions for these types of stains are solvent based and so should be used with great care.

Begin to clean the stains by scraping all excess and then reduce the stain to as small an area as possible. Try a plastic razor blade for this purpose. They work well. Next, gently dab your solvent cleaner onto the stain without ripping and it should start to come up. If there is no form of discoloration from this process then you can now wipe away gently.

Too complete, use a foam type upholstery cleaner and wipe. Finish with warm water on a rag and your stain will be cleaned.
Identify Your Target Market Understanding the basics of starting a car detailing business, you need to have a good marketing plan. You must assume that if your competition is doing badly, that the market isnt as good as you may have hoped. Once a business spends too much money on credit, they learn all too late that the interest rates on credit cards can force hundreds of extra dollars in expenses. State whether your business is a sole proprietorship, partnership, franchise, corporation, s-corporation, or LLC. That just means you will want to know what the consumers need so that you can provide it to them.

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You should always try to ask why the business that was there before you went under. Mobile car detailers must take special care to secure all of their supplies and equipment inside their vehicles. Your projection should show whether or not you would have the necessary funds to run a business. Show how you detailed these figures; what is relevant to coming to them in every aspect in support of your statement.
 
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As loyal customers come and go ask them how they feel about your add-ons and would they appreciate them. You do not want to get into a market that is already unsuccessful. Call up your local car detailing business and ask them which products they would recommend that you use and why. Ask for their input and share your expertise on all of your services and products as it relates to their needs. Services such as paintless dent removal (pdr) and paint touch-up provide your customers with added convenience.
 
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The correct amount of equity that both parties will invest. The first two pages will summarize your business plan. It would seem to be an easily dealt with issue, but the unseasoned proprietor can easily fall prey to the IRS. When your customer comes back for their copy tell them about a new product or service you are offering. If you dont charge taxes to your customers, then you will be responsible to pay all of that money yourself.